Make expertise easy to navigate
Six service journeys and contextual enquiries help customers move from a need to the right conversation.
SHOWCASE / DESIGN & ENGINEERINGBreak the pattern.
Break the pattern.
Build your difference.
An identity people notice. An offer they understand. Journeys designed around your customers. Explore the choices that give each project its own place.
IDEAS DON’T BUILD THEMSELVES.A LITTLE CREATIVE CHAOS ↘
BUILD
Break the pattern.
Make something of it.
Move to scatter. Click for a burst. Double-click to transform.
DIFFERENTIATION THROUGH DESIGNPlan B Fallone Jean Lining360 / TradeKit Vault
Let personality lead
An expressive editorial direction and three entry points make a personal brand easier to explore.
Go beyond the storefront
Connect interfaces to real work: operations, product access and delivery journeys.
OUR WORK. YOUR POSSIBILITIES.From possibility
From possibility
to something real.
MJ / DESIGN & ENGINEERINGFLAGSHIP BUILD · IN DEVELOPMENT
PROJECT / INDUSTRIAL PLATFORM
Lining360
A business platform, from field to client.
From field operations to the client portal and marketplace. We design and engineer the system that connects it all.
OUR CONTRIBUTION
Product architecture · UX and interfaces · Services and data · Workflow validation
One shared foundation.Organisations · roles · data · history
01Field operations
Capture → review → follow up
02Client portal
Access → share → approve
03Marketplace
Discover → compare → decide
Scoped access. Traceable decisions.
24grouped capabilities in the current build
02connected business flowsLifecycle + marketplace
05CSV import typesClients, sites, assets, projects, services
THE BUSINESS AMBITIONA product to build.
A product to build.
A business to grow.
The founder’s targets for Lining360 following its commercial launch.
TARGET / FIVE-YEAR TOTAL8.2MCAD
in targeted cumulative revenue
TARGET / RECURRING IN YEAR FIVE3.8MCAD / YR
in targeted annual recurring fees
Founder-supplied planning targets, not earned revenue or a validated forecast. Five-year cumulative revenue and annual recurring revenue are distinct measures. Pricing, acquisition, retention, costs and launch timing remain to be validated; these figures do not represent profit.
The same care, applied to your next idea.
Let’s talk about what we can build for youDESIGN THAT GIVES PEOPLE DIRECTION
Two more ways to turn an idea into an experience.
PLAN BExpertise, made clear.
01Conveyors
02Repair
03Fabrication
04CNC cutting
05Anchoring
06Mobile crew
01Discover02Choose a service03Prepare an enquiry
WEB DESIGN / INDUSTRIAL
PLAN B
A clear offer. A simpler first contact.
We organised technical expertise into six readable services, then connected each need to a quote enquiry with the relevant project context.
- 02
- languages
- 06
- service journeys
OUR CONTRIBUTION
Build my next websiteContent architecture · Bilingual interface · Responsive design · Service-specific enquiries
FALLONE JEANFind your next chapter.
01—03One voice. Three worlds.
01Coaching02Community03Speaking
EDITORIAL DESIGN / PERSONAL BRAND
FALLONE JEAN
One personality. Multiple ways in.
We gave an expressive world a clear structure: four editorial pages and a programme explorer that guides people towards three distinct offers.
- 04
- editorial pages
- 03
- offer journeys
OUR CONTRIBUTION
Build my next websiteEditorial architecture · Visual direction · Programme explorer · Responsive interface
The figures describe the scope of our builds and explorations. Business targets are labelled separately. The diagrams summarise the interfaces and journeys we designed.
IN-HOUSE PROJECT / PRODUCT + COMMERCE
TradeKitVault.
One expertise. An entire system to sell it.
We turned contractors’ everyday needs into digital tools, then built the storefront and delivery systems that connect them to buyers.
- 18
- core products
- 06
- bundles
- 06
- web calculators
WHAT WE BUILT
Build my digital productTools & content · Storefront design · Purchase journey · File access · Owner operations
TK / BEHIND THE BUILDEXPLORE ↓
FROM IDEA TO USEFUL TOOL
The product starts before the website.
Estimates, job costs, margins: practical tools with worked examples and guides. This workbook connects ten sheets to a profitability dashboard.
Our value: creating what you sell, as well as where you sell it.
Developed in-house project. Illustrated walkthrough; no real purchase here. Sales launch depends on payment and delivery service validation.